The Course
Are you ready to take your fashion line from boutique to a booming? Dive into the essentials of expanding your ready-to-wear brand with our hands-on course. We cover everything from analyzing market trends and consumer behavior to streamline production processes and effective supply chain management. Unlock the secrets of successful brand positioning in the competitive landscape, and master the art of creating collections that capture hearts worldwide.
This isn't just theory; it's about getting real results. We'll look at how to leverage digital marketing strategies to create a loyal customer base, and the importance of sustainable practices that echo the needs of the modern shopper. You'll engage with case studies from brands that have made it big, and apply those learnings to your own label. By the end of this journey, you'll be equipped with the tools and know-how to scale your business with confidence, ensuring your designs are not just seen but sought after.
What you will learn
When I first started putting together this course, my goal was to compile everything I've learned from years in the fashion industry – the successes, the setbacks, the secrets of scaling up – into a clear, structured path just for you. I'm thrilled to share that I've carefully designed each module to address the unique challenges you might face as you grow your brand. You'll discover strategies for streamlining production, methods for expanding your market reach, and tips for maintaining quality as demand increases. With real-world examples, interactive exercises, and accessible resources, I've made sure that every lesson is packed with value. Whether you're just stepping foot into the world of fashion or looking to take your line to the next level, this course has been shaped to make your journey smoother and more successful. Think of it as your personal blueprint for building a thriving ready-to-wear brand that stands the test of time and fashion trends. I'm here to support you every step of the way, and I can't wait to see the amazing things you'll achieve with the tools and knowledge you'll gain here.
Curriculum
The curriculum block is dynamic. As you add curriculum to your course, you'll see it automatically populate here.
Your instructor
Tobi Adewole brings over ten years of seasoned expertise to the art of dress pattern making and fashion design. Her tenure as a custom garment maker and entrepreneur within the fashion industry has afforded her a deep understanding of the challenges young African designers face, particularly when navigating prevailing European beauty standards. Tobi’s passion lies in equipping aspiring and established designers with an appreciation for the distinct beauty of the African woman's body. She skilfully teaches how to celebrate and accentuate its form using strategic curves and lines, ensuring that every creation is a tribute to, rather than an adaptation of, the wearer's authentic self.
Her educational approach is grounded in the belief that the rich heritage of African aesthetics is a standard to be admired and shared with the world. With a focus on principles like those of Natalie Bray, Tobi’s lessons transcend mere pattern making—they are an empowering journey toward mastering fit, ease, and comfort tailored to diverse body shapes. Whether her students are just starting out or looking to refine their craft, Tobi’s guidance ensures that their learning experience is as practical as it is transformative, embedding the values of cultural integrity and design excellence in each piece they create.